income to rise around £2mill

[Jack]

Swansea City say promotion to the Championship will see their income rise by around £2 million a season.

And chairman Huw Jenkins insists Swansea will be strong enough to compete in English football's second tier even though they will be dwarfed by many rivals in terms of financial power.Swansea's climb to the Championship means a dramatic increase in cash coming into the club, with their share of Football League TV money jumping from £450,000 to around £1.5 million a year.

Swansea are also predicting a significant rise in sponsorship, while the increased gates they anticipate will also have an impact.

"There's going to be a lot more money coming into the club," Jenkins said, "but you've got to remember there's also going to be an increased budget.

"These things go hand in hand.

"Our income will go up significantly, but you have to remember that every player we have will get an increase in wages in the Championship, and any player we look to bring in will cost that much more than they would have done in League One."

Swansea's owners pledged never to take financial risks after inheriting a club riddled with debt from Tony Petty.

They have splashed out on players and facilities, but have never spent money the club doesn't have.

"A lot of clubs have made mistakes trying to meet the financial demands of the Championship. We won't be doing that," Jenkins added.

"We will continue to spend money as we earn it and we won't take on things we can't afford."

While an increase in income is welcome, Swansea are well aware that there are others in the Championship with far more money in the bank.

More than half the clubs in the division this term have experienced the Premier League - and all the financial benefits which go with it - while a string of rivals next term will have a head start thanks to the significant parachute payments which come with dropping out of the top flight.

One of the bigger powers in League One, Swansea will be relative minnows at the next level.

"We recognise it will be a different challenge for us and that it's going to be hard," Jenkins went on.

"But not many of the clubs in the Championship have a board of directors made up of people who followed their club throughout their lives, who are prepared to work tirelessly to make sure the club succeeds.

"With that and a manager like Roberto (Martinez) in place, we have got a pretty strong backbone in place to take the club forward.

"We may not compete by paying huge transfer fees or being big spenders, but we're confident we can find players who are hungry to take the club forward."